Case Studies

The long ones. Projects I took from problem to shipped product — what the system had to become, what the research changed, and what did not work.

Avalanche design system — semantic tokens shared across three Snowplow surfaces: Console, Docs, and the Inspector extension.

Case study/Aug 2026/9 min

Snowplow: one contract that people and coding agents build from

I embedded with Snowplow's teams, audited three drifting surfaces, and deployed one contract people and coding agents build from. They now run it without me.

Design SystemsDesign EngineeringAIWorkflows

Case study/May 2026/6 min read

Building a portfolio design system with Subframe and Claude Code

How I integrated a production design system into my live portfolio as a solo design engineer — without breaking the typography I already loved.

Design SystemsDesign EngineeringAIWorkflows

The Customer Value Agent across three floating mobile screens — proposal queue, content editor, and Weekly Score dashboard.

Case study/Oct 2025/9 min

Customer Value Agent — deploying an AI agent on the data customers already had

I led design on an AI agent at Thought Industries, got into the codebase, rebuilt it on data customers already had, and shipped to four paying beta customers.

Product DesignDesign EngineeringStrategy & ResearchAI

Swirl Networks — in-store mobile marketing platform combining beacons, Wi-Fi sensors, and digital signage into one connected workspace

Case study/Dec 2018/10 min

Swirl Networks — the in-store platform that got acquired by Best Buy

Hired into marketing, I ended up leading product design — and shipped the in-store media platform Swirl was acquired by Best Buy for.

Product DesignDesign SystemsStrategy & ResearchInteraction

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